At any given time, today's real estate professionals may be working with four generations of real estate buyers: Millenials, Generation X, the Baby Boomers, and Matures. So how do real estate professionals assess the distinct wants and needs of these generations and nurture real estate client relationships for a lifetime? Say hello to Generation Buy.
In this one-day course, students will examine the characteristics of these home buying generations and evaluate their expectations (expectations of the agent and the transaction) as well as communication preferences. As a turnkey resource, this course offers generation-specific marketing tools, networking tips, scripts, and counseling strategies to help real estate professionals formalize their agency relationships.
The Generation Buy Course counts as one REBAC elective course to be applied towards the ABR® Designation.
For more information, visit www.REBAC.net.
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You will have access to your course for 12 months from the date of purchase. After one year, the course will expire. No extensions will be given after the course expires; if you do not complete the course during the 12-month timeframe, you will need to repurchase it at full price and start again at the beginning.
Continuing Education Information
If your state is listed below, CE credit for the number of hours indicated is automatically included at no additional charge. The CE Shop manages the CE credit program for most of the Center for REALTOR® Development courses. After a course is completed, you will receive an email from The CE Shop with the steps that need to be taken to receive your CE credit.
If your state is listed below with unique CE Administrator noted, CE credit is administered as per individual instructions provided and additional fee, if any, is indicated.
If your state is not listed below, you may take the course and benefit from the knowledge and enhanced professionalism, but you will not receive CE credit.
For additional important details related to courses with CE credit, visit the "CE CREDIT" section of our FAQ.
Unless otherwise noted, the hours indicated below fulfill elective credit requirements.